How to decide which social media network to use

Many businesses are understandably overwhelmed by which social media networks to use. We’ve talked in the past about how to use social media and that it’s most important to just focus on the best social media network for your target audience. Here to help you decide which social media network to use, is an overview of the main social media …

The mega-brand of Christmas – 6 marketing ideas for the holiday season

It doesn’t take a marketing genius to appreciate the power of marketing leading up to and during the Christmas season. Christmas is typically a peak selling season for retailers with sales increasing dramatically as people purchase gifts, decorations and supplies to celebrate. From a marketing perspective, Christmas is more than the observance of a religious holiday and the celebration of …